9 3. Promoting mobility and supporting new services...10 4. Harnessing the potential for health care...
18 1. Public sector digital services for citizens and companies...19 2. Government IT: protecting its autonomy
20 3. Ensuring secure government communication...20 IV. Shaping digital environments in society...22 1. Engaging in greater dialogue with social groups...
23 2. Strengthening digital media skills for all generations...23 3. Making digital participation a reality...
23 4. Shaping digital environments: supporting family life and equal opportunities...24 5. Fostering digital engagement...
Building security, protection and trust within society and the economy...30 1. Greater online protection for citizens and companies...
36 2digital Agenda for Germany The digital transformation is opening up a vista of opportunities for improving our economic vitality and quality of life,
we want to seize the opportunities that digitisation presents to strengthen Germany's role as an innovative and highly productive economy within the European union and across the globe.
The prosperity of our nation rests on the inventiveness and industry of our citizens and our enterprises.
and logistics solutions and to enhance these with intelligent services to ensure sustainable growth and a consistently high level of employment.
however, we must exploit to an even greater extent the innovative potential of Germany and, in particular, of our small and medium-sized enterprises.
and equal access to the opportunities afforded by digitisation, which open up new possibilities for action and participation,
Without confidence in the security and integrity of the digital world, we will not succeed in harnessing the true potential of the digital transformation for the benefit of our economy and society.
Increasing public confidence therefore involves securing communication via digital networks, protecting access, and promoting the use of simple encryption methods.
purchase products and services on the Internet or do training courses online. Our home, learning and working environments are all becoming increasingly digitally networked.
Our citizens and our enterprises must be able to access the Internet via fixed and mobile networks.
In addition, more powerful networks are required to cope with increasing communication between computers and an increasingly automated exchange of data.
Against the backdrop of our increasingly mobile society and the general expectation that sophisticated services should be accessible from any location
we will also put in place the necessary resources to expand mobile Internet services. The digital transformation has become a central challenge for industry, science, society and policymakers.
Digitisation offers tremendous opportunities and potential for synergies to develop. Policymakers therefore must actively support this structural change
We will devote particular attention to ensuring undistorted competition between companies, further reducing barriers to market entry,
Information and communications technology (ICT) represents a key technology for Germany as a location for business and investment.
Today, Germany's ICT industry generates almost 85 billion euros of economic value added, and therefore contributes more to the economy than the traditional industries such as mechanical engineering or automotive.
The sales figures also speak for themselves, with this industry generating turnover of some 228 billion euros globally.
It is estimated that companies will improve their productivity by 30 percent with the transition to Industry 4. 0. The process that is to be set in motion with the Digital Agenda is intended to help Germany further exploit the opportunities presented in the areas of Industry 4. 0, 3d, smart services,
big data and cloud computing. Innovations and new business models are emerging in the fields of industry, agriculture, energy, health, traffic and education in particular.
Meanwhile, the sinister threat of cyber espionage is ever present not only for our economy and citizens but also for the state.
In the face of these challenges, we must work with all stakeholders in particular at a European level to formulate solutions that do not diminish the opportunities presented to all of us by digitisation.
but also to the business models on which the network economy is based. The use of encryption and other security mechanisms is necessary to ensuring Internet safety.
Where necessary, we will also offer our citizens services that enable safe use of the Internet.
Companies do this by driving innovative technologies and developing new business models and bringing these to market.
Individuals play their part by using digital offerings and services both at work and as part of their daily lives.
Digitisation also gives everyone an opportunity to become part of the digital space. By contributing content, making information available or developing software, individuals play an active part in the digital world.
We must also ensure that the huge opportunities presented by the Internet and digitisation, in particular the new forms of communication and access to information they enable,
are exploited fully for the purposes of learning and research. The State is also a major player in the digital space.
By using and creating demand for modern IT solutions making use of the latest digital administration services and insisting on innovative IT SECURITY and data protection,
we want to act as a beacon for digitisation in Germany. Through open data, i e.,, the publishing of machine-readable state data on the Internet, we will strive to create greater transparency
and promote new digital services. We will work with our partners in industry and science to ensure early identifia.
I. DIGITAL INFRASTRUCTURE 9 Germany aims to become a global leader in the area of market penetration and use of digital services.
Demand for rapid Internet access is rising sharply: this is as a result of increasing volumes of video communication and transfer, simultaneous use of digital devices in the home, digital learning and other applications,
greater use of networking in the home to optimise energy costs, for example, or for telecommuting.
while intelligent mobile services are helping to expedite penetration rates. Government support is directed towards those areas where commercial development is not viable.
In future, communication between cars and between cars and other devices will be enhanced thus enabling warnings to be issued about traffic jams,
and build intelligently networked transport systems. 1. Framework conditions to support marketdriven development Developing grid-bound and wireless high-speed networks for electronic communication requires substantial investment,
whether private capital can be used to expand the passive broadband infrastructure, for example, the civil engineering elements of the infrastructure.
In this regard, we will facilitate a regulatory framework that supports investment and innovation, creates legal
and planning certainty for all stakeholders and also gives due regard to expanding networks in rural areas.
we will ensure that regulations safeguard competition between companies and that they provide the planning certainty required for investment.
The Network Alliance for a Digital Germany (Netzallianz Digitales Deutschland) is established a forum by the government for comprehensive discussion by telecommunications and network operators of the conditions for incentivising market investments.
It acts both as a forum for new ideas and as a discussion platform. By autumn 2014, the Network Alliance for a Digital Germany will present a roadmap outlining all action areas relevant for digital expansion together with key milestones for network expansion. 2. Digital access
for rural areas The range of digital services available can help redress the technological shortcomings of rural areas in particular.
in order to provide services to a small number of households. Measures to preserve these regions'attractions
As a result of the early allocation of radio frequencies to mobile communications in the 700 MHZ range a frequency range that enables wireless connections in rural areas in particular thanks to the development of digital terrestrial television (switch to DVB-T2) we can ensure that certain peripheral
By releasing 700 MHZ frequencies (second digital dividend), we are further incentivising investment in the expansion of the broadband network. 3. Promoting mobility
and supporting new services Frequency resources are an essential prerequisite for mobility. For planning purposes, all stakeholders need to know in advance which frequencies are available for which requirements.
These frequencies will be coordinated together with neighbouring countries. During this process we will give due regard to the requirements of cultural interest groups such as radio, media,
frequencies will be provided for the future broadband communication of the security agencies and the Federal Armed forces in the 700 MHZ range.
Furthermore, we are promoting innovation in PRS by awarding a joint special prize in the international innovation competition European Satellite Navigation Competition (ESNC.
resulting in new products and smart services. Meanwhile, business processes, which are being influenced by mobile Internet use
and by cloud and social media applications, are being used for new business models. These changes are having a massive impact at the very heart of our economy.
Networked production or Industry 4. 0 has the potential to recast value added chains and dramatically influence the business models of Germany's leading industry sectors such as plant and mechanical engineering, car manufacturing, electrical and medical engineering.
We want Germany to become Europe's number one country for digital growth. To achieve this goal,
reliable technologies and set the benchmark for key digital applications to make Germany not only the leading provider in the area of smart production and logistics,
We want to help small and medium-sized enterprises (SMES) in particular to improve their capacity for innovation
both in relation to new goods and services and the optimisation of business processes, by implementing and developing new digital technologies.
We are supporting the digital economy in its research activities and through ongoing dialogue and an innovation-friendly business environment.
This support includes a modern regulatory framework for ensuring freedom, transparency, data protection and security and also for preserving competition in the digital world.
and promoting the digitisation of industry The Federal government is committed to supporting the forward-looking projects Industry 4. 0 and smart services outlined in the High-tech Strategy for Germany.
we are establishing a political dialogue that will facilitate an exchange between the relevant stakeholders in government,
Existing communication barriers between the individual stakeholders are being removed. Other measures are: zzthe establishment and expansion of research and technology programmes with high transferability to industry, for example, the areas of autonomic technology, 3d, big data, cloud computing and microelectronics;
zzthe initiation of new business models and innovative services by fostering the development and distribution of big data and cloud applications that offer greater security and data privacy;
zzreinforcing security and confidence in relation to the use of digital services, including measures to strengthen the German digital security sector;
zzassisting small and medium-sized IT enterprises with their internationalisation efforts and facilitating their access to growth capital;
zzdeveloping centres of excellence to provide information and demonstrations of best practice for Industry 4. 0 and smart services to the SME and skilled craft sector and also supporting user-friendly applications
and services (usability; 14 II. THE DIGITAL ECONOMY AND DIGITAL WORKPLACE zzsupporting smart home applications; zzfacilitating ICT-based support for (electro-)mobility;
zzsupporting the digital transformation in the media and creative industries, opening up sizeable opportunities for new customer groups;
We are drafting an Intelligent Connections strategy to create additional opportunities for growth and efficiency through ICT in the education, energy, health, transport and administration primary industries.
A cross-sectoral strategic approach can harness growth potential for the national economy and provide stimulus for social progress. 2 Supporting the young digital economy By bringing together established businesses and young, innovative enterprises under a future-oriented innovation and growth policy,
Germany now has the opportunity to join the ranks of the leading global digital economies and increase the number of annual business start-ups from approximately 10,000 to 15,000 on an ongoing basis. We are stepping up our involvement with the advisory board Young Digital economy and supporting young innovative businesses and start-ups by:
zzfostering entrepreneurship in Germany by continuing to develop the range of information and advisory services available to people starting new businesses,
with a particular focus on IT start-ups; zzimproving the financing conditions for start-ups by creating an internationally competitive environment for venture capital and crowdfunding;
zzhelping to match established businesses with start-ups; zzsupporting female entrepreneurs with specific measures; zzlinking German start-ups with other international start-up hubs. 3. Developing a sustainable regulatory framework for the digital economy The Federal government wishes to protect the regulatory framework of the market economy in the digital age.
and competition by continuing to develop a sustainable regulatory framework. This framework is intended to allow scope for the development of new and innovative services that can cater for new business segments.
However, this must not occur at the expense of the freedom, openness or continued quality improvement of the best-effort Internet.
The regulatory and competition authorities will continue to monitor market activities and put a stop to unauthorised developments.
and proactively engage all stakeholders from the spheres of industry, science, civil society and politics.
These providers should not be held liable for any law breaking carried out by their customers. We will be drafting appropriate legislation in this area shortly.
and competition can develop unhindered by any abusive activities carried out by dominant Internet corporations.
we are examining to what extent these rules must be developed to take account of the dynamically evolving technological and economic conditions of the global data economy.
We are strongly supporting the adoption of an EU-wide basic regulation on data protection enshrining the applicability of EU data protection law for Internet enterprises based outside the EU (marketplace principle.
In parallel, we will see to it that service providers whose business models are essentially based on infringement of copyright can no longer hide behind the liability privilege as hosting provider.
We will continue to adapt the e-commerce business environment to new technological possibilities in the area of electronic trading platforms and modern payment systems, for example,
and data protection. 4. Reconfiguring the workplace in the digital world The progressive digital transformation is creating new areas of activity and job opportunities.
and the scientific community to enable it to carry out a thorough and comprehensive evaluation of the opportunities
within a healthy and secure environment that enhances employability. The skillsets of employees and job seekers will need to evolve to meet the requirements of digitisation,
Demographic trends are directly affecting the supply of labour and thus the performance of Germany's economy and social system.
These are affecting small and medium-sized enterprises in particular. We want to take advantage of the opportunities afforded by digitally supported,
working models based on flexible working hours and locations to help people reconcile 16 II. THE DIGITAL ECONOMY AND DIGITAL WORKPLACE family and working life on a partnership basis. To this end
We therefore want to know about the development of demand for labour in the digital working world and the possible consequences of this for the social security systems.
as part of a range of support services to facilitate the integration of young people into the workforce,
Meanwhile, we are committed to creating a more welcoming environment in Germany to attract IT professionals from abroad.
Efficient, reliable and cost-effective communication infrastructure is as important in this context as standards for ensuring data protection, data security and interoperability.
The State is only one of several stakeholders in this area. Industry is required also to make its contribution towards energy and resource conservation.
Innovative public administration I I I. INNOVATIVE PUBLIC ADMINISTRATION 19 The Federal government is committed to implementing a digital transformation within the public sector. We want citizens to be able to avail of digital services from public authorities as easily
As a major procurer of IT services, we will play a role in promoting innovation and security in IT.
and local authorities to help implement sustainable public administration across the board. 1. Public sector digital services for citizens and companies In order to offer attractive, user-friendly and secure digital services,
and local authorities and support the development of user-friendly local e-government services. zzcitizens must be able to rely on straightforward, secure communication with public administration.
and facilitate simple and secure use of the maximum possible number of administration services at local authority,
Länder and government level. zzthe provision of electronic services for public administration requires efficient interfaces between public administration, citizens and companies.
We are making all useful public administration services available online. zzit should be possible to contact public authorities via a range of channels, in a simple and secure manner.
or personal appearance at the office of an authority, are greatly hampering the further expansion of electronic services.
With open data, we are also supporting the growth of innovative small and medium-sized enterprises.
INNOVATIVE PUBLIC ADMINISTRATION zzbasic services for Federal government departments must only be developed once and in a single location.
and developing these services within the framework of the programme Sharing Government IT (Gemeinsame IT des Bundes
and boosting competition in the IT sector. zzwe are supporting uniform standards and championing greater interoperability.
we are eliminating practical obstacles to Open source Software (OSS) to promote equality of opportunity. 3. Ensuring secure government communication We will maintain
we are providing a cross-departmental communication infrastructure offering highlevel security. The three cross-departmental or Federal and Länder networks (IVBB & IVBV/BVN and DOI) are being migrated fully to this infrastructure,
Shaping digital environments in society IV. SHAPING DIGITAL ENVIRONMENTS IN SOCIETY 23 Our daily lives are in a constant state of flux.
Skills that we have acquired in the past such as particular ways of communicating with each other, operating machinery and devices or sourcing information, are becoming less important as a result of digitisation.
or the necessary skills to embrace the opportunities offered by these changes. We will therefore engage in debate with the greatest possible number of demographic groups to discuss how we want to live together with the digital transformation.
whether young or old, male or female, with or without disabilities, to control their own access to and engagement with the digital daily environment.
Digitisation also offers new opportunities in this area. The Federal government will support new ways of allowing citizens to become involved in helping each other using digital technology. 1. Engaging in greater dialogue with social groups Previously,
by promoting age-appropriate media environments and by developing and implementing a coherent and up-to-date policy on protecting minors in the media.
which is designed to support interesting, age-appropriate digital services for children. zzamong older social groups, many people remain sceptical of digital developments and their consequences.
Digital services play an important role in this regard by fostering enhanced dialogue in the democratic environment
while also providing to information that was often previously difficult to access. zzwe are improving our citizens'opportunities to participate online.
and opportunities to participate and become empowered at local authority level, in industry associations, in voluntary and youth work, for men and women, people with disabilities and for all generations. 24 IV.
SHAPING DIGITAL ENVIRONMENTS IN SOCIETY zzto become empowered and participate in processes, citizens require equal access to information and services.
We therefore demand accessibility in digital media. In addition we are reviewing the relevant standards in the government sector
quality of service and knowledge networking. 4. Shaping digital environments: supporting family life and equal opportunities Digitisation is already helping us to achieve a more flexible balance between work, family lives and leisure.
therefore assessing how family support services contracted on the Internet can be targeted better towards helping parents reconcile family and working life on a partnership basis and how, in this process,
new and secure family support digital services can be enabled. As part of this examination we need to establish the extent to which qualifications
and quality assurance can help build more trust in the online environment. zzeveryday family life is also facing new opportunities and challenges as a result of the digital transformation.
Our aim is to support parents in creating a positive family environment in the digital age
what the Internet has to offer. zzthe flexibility of digital environments also offers huge potential in the area of equal opportunities policy.
for example, opportunities for better reconciling family and working lives on a partnership basis, new forms of political participation and fresh opportunities for men and women to enter atypical gender areas of activity
This development means that all citizens can availing of tremendous opportunities in the above areas for learning
the Internet not only offers an almost inexhaustible source of inspiration but also opens up new potential applications, business models and means of dissemination.
In order to exploit the new opportunities for development and participation created by digitisation, the government, business sector and society must make concerted efforts to invest sustainably in education,
repositories and virtual research environments and to support this networking by means of strategic projects with vital leverage. 2. Safeguarding access to knowledge as a basis for innovation We will improve the framework conditions for an unrestricted flow of information,
therefore work with the Länder and other stakeholders in the education sector to support greater use of digital media in education and over the entire lifetime of the individual.
Together with the Länder and all education stakeholders, the Federal government will develop a digital learning strategy that will systematically use,
enhance and implement digital media opportunities to deliver high-quality education. 28 V. EDUCATION, SCIENCE, RESEARCH,
The Digitisation University Forum (Hochschulforum Digitalisierung) identifies opportunities for digitisation in universities and drafts recommendations for action. 4. Exploiting digitisation's potential for innovation To help innovations enjoy market success,
and targeting the existing potential of the German research landscape. zzstudies to carry out scientific analyses of the opportunities
and the opportunities for shaping and expressing opinions on the other The online provision of digital content
The exponential growth in data offers great opportunities for our knowledge society, but also presents us with new challenges for preserving this data.
telecommunications law and competition law. zzwe are also advocating a review of the Audiovisual Media Services Directive. 30 PERSONALFÜHRUNG VI.
Building security, protection and trust within society and the economy VI. BUILDING SECURITY, PROTECTION AND TRUST WITHIN SOCIETY AND THE ECONOMY 31 The Federal government has set itself the task of ensuring that the network is secure
in order to reap the full benefits of digitisation for German society and its economy. People will not trust new digital services
and offerings unless their data is protected and they can operate with maximum security on the Internet.
Consumers will not trust online shops email services and social networks unless their data is secure and not misused.
Companies will not trust new business models unless they can be sure that the hardware and software used guarantees the confidentiality of their trade secrets and the integrity and availability of their IT systems.
System security and data protection are the key crosscutting issues of digitisation and are incorporated into all areas of activity in the Digital Agenda. 1. Greater online protection for citizens
and companies Our aim is to protect the privacy of individuals and their communication on the Internet.
and software products and services that users can deploy to increase their online security. zzwe are providing secure infrastructures
the encryption of private communication must be adopted as standard across the board. We are expanding the use of security technologies such as De-Mail. zzwe are carrying out research relating to the security of users
zzwe promote business models that use anonymisation and pseudonymisation measures. We help companies improve their IT SECURITY.
Small and medium-sized enterprises (SMES), in particular, often do not have the necessary resources. The complementary initiatives IT SECURITY in business (IT-Sicherheit in der Wirtschaft) and Alliance for cyber security (Allianz für Cybersicherheit) are being expanded. 2. Modern data protection for the information age We are committed to a high level of data protection
At the same time, we want to optimise the opportunities offered by digitisation for our society and economy. zzwe will modernise
and harmonise European data protection law in the digital internal market in order to strengthen the rights of citizens in the networked world
we are strengthening consumer confidence in digital products and services. We support the establishment of an Internet arbitration board. zzin order to identify shortcomings in digital products and services at an early stage,
we are setting up a market watchdog to monitor the digital world (Digitale Welt). zzwe are introducing a right of associations to take legal action to improve data protection. zzhigh standards of data protection
and data security are essential to maintain trust in digital services and products. We are therefore supporting and demanding technology-based data protection (privacy by design)
To this end, we are expanding standardisation activities that apply in particular to the international context. zzwe are empowering the Federal Network Agency (BNETZA) to meet the needs of telecommunications security and the European regulation on electronic identification and trust services
and to make communication patterns much more visible. zzwe will expand the expertise in the Federal office for Civil protection in the area of impact analysis of cyber attacks on critical infrastructures. zzwe will bolster international cooperation in this area, e g. with ENISA (European
and want to play our part in protecting society and the economy in the digital age.
and organisationally to enable a better response to changes in the types of communication and the communication behaviour of terrorists and extremists. 34 PERSONALFÜHRUNG VII.
free and secure global Internet as a space for diversity of opinion, participation, innovation and as an engine for economic growth and work.
Multi-stakeholder processes in which stakeholders from industry and business, science, government and civil society work together transparently within the framework of their respective responsibilities,
are particularly important in this regard. We are also broadening our strategic bilateral and multilateral consultations.
) Our aim is to ensure the participation of all stakeholders (multi-stakeholder approach. 36 VII.
we will continue to regularly discuss our positions on issues relating to Internet governance with German stakeholders.
and civil liberties in the digital world and augment opportunities for democratic participation in the global communications network.
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