†Exploiting  the  Potential  of  Creative  Digital
 data  from  existing  studies  enable  us  to  probe
 smartphone  apps  with  an  observation  that  †young
software  firms  are  geekier  and  more  likely  to
 clustering  manifests  itself  in  cities  and  towns  across
 http://www. standard. co. uk/news/techandgadgets/google- †chief- †london- †can- †be-Â
tech- †startups- †9234955. html  refer  to  environments  that
 Telecommunications  Region  one  of  this  paper†s  authors
 bomb- †sites  and  dilapidated  buildings  and  populated
 Telecoms  8  http://techcitynews. com/2014/06/10/silicon- †roundabout- †tops- †uk- †startup-Â
 sites  had  decayed  into  tracts  of  wasteland Â
 clustering  the  university  and  business  enterprise  may  be
 User  Interface     UX  = User  Experience Â
15  Durmaz  D  Creative  Clusters  and  Place- †Making
 Google  Campus  London  where  centres  of  excellence  are
 sites  and  buildings  in  to  new  enterprise  space
 phone  app  development  company  could  be  transferred  and
 data  describes  size  growth  rates  specialisms  successful  cluster
 data  and  insights  † as  we  have  referred
 web- †site  and  similar  digital  agencies  to
 laptops  going  about  their  business  Go  back  a
 telecommunications  industry  formalised  by  a  limited  company  which
 site  owner  and  developer  Peel  Group  was  important
http://www. standard. co. uk/news/techandgadgets/google- †chief- †london- †can- †be- â€
europes- †tech- †startups- †9234955. html  Leicester  G
the innovating firm is at the core of national innovation systems, a better understanding of
no single deï nition of NSI, most scholars share the core view that a country's NSI pursues some given goals,
corporate OI and its effect on NSI effectiveness therefore lie at the core of our analysis
Actually, this argument is consistent with the NSI core concept whereby multifarious efforts foster different kinds of
bibliometric data 62. Generally speaking, such studies have detected most of the factors and mechanisms inï uencing the
including blogs and internet-based communities 38. A typical example of using social resources to innovate is the popular phenomenon of open source software 71
and the current Threadless Community 72, revealing †a third model†that draws upon extensive social resources to create
way of eliciting and coordinating the efforts of scattered individuals in an internet-oriented knowledge base.
Typical examples of these networks are producer†user relationships and the triple helix of universityâ€
Producer†user relationships marked the birth of the term †National System of Innovationâ€. In the 1980s, the strong producerâ€
user relationships in the competitive Japanese manufacturing sector and Japan's resulting economic boom attracted the interest of
In 1988, Lundvall claimed that research should focus on NSI instead of single producer†user networks. Focusing on the growing phenomenon of †centres of excellence†where industrial development seems to be closely
online social networks and other collaborative communities for knowledge exploration 36,94. Moreover, little work has been done on downstream networks exploiting existing knowledge 91
Online social networks: Enlarging the knowledge exploration landscape The OI model stresses the importance of using a broad range of sources for innovation and commercialisation activities by
be sourced from traditional partners such as universities, users, and suppliers, as well as a range of other institutions and
Online social networks are used frequently by ï rms as one of these channels but NSI scholars have not heeded
An illustrative case of online social networks is the trend towards open source software 71. An oft-given example is the Linux
Foundation. Open source involves collaboration between ï rms, suppliers, customers, and policy-makers of related products to
pool software R&d and generate shared technology. Instead of the traditional extrinsic motivations, external innovators have
strong intrinsic motivations such as reputation, fame, intellectual challenge, fun, and interest 72. More recently, various online
communities and hosted service webs facilitating co-operation and knowledge-sharing among innovating ï rms, customers, and
Social online networks, such as open source software communities, offer valuable beneï ts for society by encouraging community members to share their knowledge
Oneway for policy-makers to elicit social knowledge is by building a wide range of internet-based platforms to bridge business
Online social networks may solve problems for current business development or pool ideas 97 for future business development.
organisations are linked up in online social networks. Individuals are assigned carefully to certain communities, for example, those serving a given sector.
involving different parties such as users, suppliers rivals, and other partners in the value network 3, 36,102.
internet-based communities; innovation intermediaries. Next, NSI effectiveness can be boosted through greater labour specialisation in the innovation ï eld.
why internet marketplaces for technology have not yet met the expectations, Creat. Innov. Manage. 17 1)( 2008) 14†25
Printer, London, 1997 7 J. P. J. d. Jong, T. Kalvet, W. Vanhaverbeke, Exploring a theoretical framework to structure the public policy implications, Technol.
and specialisation in open source software innovation: a case study, Res. Policy 32 (7)( 2003 1217†1241
a multilevel model for Open source innovation, Long Range Plann. 37 (6)( 2004) 591†610 71 E. von Hippel, G. von Krogh, Open source software and the †private-collective†innovation model:
issues for organisation science, Org. Sci. 14 (2)( 2003 209†223 72 K. J. Boudreau, K. R. Lakhani, How to manage outside innovation,
the analysis of patent data, Res. Policy 21 (1)( 1992) 79†93 75 A. Arora, A. Fosfuri, A. Gambardella, Markets for Technology:
82 K. D. Backer, Open Innovation in Global networks, OECD, Paris, 2008 83 OECD, Open Innovation in Global network, OECD, Paris, 2005
84 C. Y. Li, C. T. Hsieh, The impact of knowledge stickiness on knowledge transfer implementation, internalisation,
87 T. Y. Eng, Implications of the internet for knowledge creation and dissemination in clusters of hi-tech ï rms, Eur.
95 R. Cachia, R. Compaã Ã, O. Da Costa, Grasping the potential of online social networks for foresight, Technol.
Online social networks: Enlarging the knowledge exploration landscape 3. 14. Knowledge exploitation networks: Focus on commercialisation 4. Conclusions
CIO Executive, IBM Tom Velema EMEIA IT Advisory Leader, EY Michael Golz CIO Americas, SAP
Anonymous, CIO, leading Chinese telecommunications company CIOS Subject matter experts See demographics for a full overview of the research methodology
Social media was in its infancy. For the CIOS I worked with smartphones essentially provided email on the move and little else.
Cloud computing was hardly on the radar. For any CIOS wanting to introduce an innovative new application, one of the first steps would be to build the
necessary infrastructure internally In today†s more digital world, things look rather different. A cloud-based service can be
provisioned and scaled from 1 to 100,000 users at the tap of a button. Customers expect
using social media platforms. Staff members wonder why their work tools aren†t all available as mobile apps,
To do so, Born to be digital explores three core areas •How CIOS with the widest remit and greatest
of their core tenets and mindset •What career choices CIOS should make to help them
core strategic issues hold a seat at the executive management table, compared with just 17%of CIOS in all
Digital technologies †including social media, the cloud, data analytics and mobile †are rapidly emerging as disruptive forces for
Most revealingly, a core subset of this group of IT-intensive IT leaders †those who are engaged most strategically
revenue in IT †typically IT companies, telecommunications firms, banks and life sciences firms †ought to be ideally
highly engaged in core strategic issues †delivering transformation and driving business model innovation †and they show a set of six unique traits (see text box
six core traits Our research shows that the elite CIOS leading digital transformation in their businesses differ in their
Across a range of industries and geographies, a core set of digital technologies †including mobile, social,
the cloud and big data †are transforming the way companies and their customers interact. At
This seems like a natural process within internet companies, which are born digital, but the digital transformation is
Its new Kindle tablet, for example, has dedicated a button that connects users to a helpline
attendant via video chat, bringing a human element back into a routine support function. Pharmaceutical firm Sanofi has launched
data onto a smart phone to send to a health care provider. â€oethis is an example of how technology contributes to generate new
delivered direct to consumers via the internet, rather than through traditional retail channels. Caterpillar is pushing to digitize the
A core set of digital technologies †mobile, social, the cloud and data, among others †are transforming companies at
both an operational and a strategic level. For leading CIOS these present a major opportunity to expand their role and
There are three core changes here: 3 1. Using digital to enhance traditional business models, such as moving from selling products to providing services †Streetcar
services †such as 100flowers selling via Facebook 3. Inventing wholly new types of business models †from virtual
currencies in online games, to others selling its digital data â€oein many cases, digital has moved technology toward becoming the
chief data officer? In many respects, this depends on CIOS themselves, argues Bob Sydow, Americas IT Advisory Leader
Google glass, †he says But Herz says the firm was originally set up like a standard IT organization
to be an active participant in core strategic decisions. He is charged now with providing a clear vision of where
software company and, if we can do that, then we will be a much more exciting proposition for talented
This is especially apparent in a core set of sectors †including technology companies, banks and life sciences firms †that already
It†s easy to pick Facebook as a truly digital business. But there are companies of all sizes that are embracing digital,
telecommunications firms, media houses and, of course, technology firms themselves. Among these companies, there are some unsurprising names,
companies is that IT is a core boardroom topic, which receives strong engagement from senior executives across the business
software, hardware IT services and e-commerce Telecommunications Banking Media and entertainment Other Pharmaceutical and biotechnology
16 %20 %7 %15 %20 %22 %â€oeit-intensive industry CIOS€ refers to the CIOS surveyed
The computer code facilitates the commitments we make to clients, so the technology environment is strategically
American CIO Executive, IBM As might be expected of a leading technology brand, IBM is engaged deeply with digital.
The company is transforming itself across the business †including HR sales and all other functions †around a set of global tools
Calegari of IBM South america: â€oewe are in the middle of this shift, but the next phase of our local transformation
will be to focus closely on mobile for our market, †he says All this means that he has far more engagement with
broader palette of skills to draw upon, beyond any core IT competencies, is reflected also in the choices that many IT-intensive
is true internally, where they have weaker links with core figures such as the CEO or CFO,
the two within telecommunications. Much progress remains to be made, but the IT sector is clearly doing
such as cloud, mobile and analytics IT-intensive industry CIOS are more likely to hold a seat in the executive management team, offering
such as cloud, mobile and analytics IT-intensive industry CIOS are more likely to hold a seat in the executive management team, offering
such as cloud, mobile and analytics IT-intensive industry CIOS are more likely to hold a seat in the executive management team, offering
such as cloud, mobile and analytics IT-intensive industry CIOS are more likely to hold a seat in the executive management team, offering
We find these attributes to be closest to the core set of skills and capabilities needed to drive the digital transformation
to deliver on core business changes, such as the digital transformation now underway 20 Born to be digital
Leader at EY, notes that one of the core capabilities needed for digital-ready CIOS is an intimate knowledge of the firm†s business
At the global software company SAP, for example, Americas CIO Michael Golz is clear on how digital has transformed the inner
organization, the amount of automation and data-driven information that they use in their daily business is magnitudes
data-driven information that they use in their daily business is magnitudes bigger than just
solutions, or considering how social media can be used to reinvent customer service, and uncovering new data-driven insights
â€oemy job is to find interesting new ideas and innovations, and bring them back to the CEO to discuss which of them could fit into our
internet communication and entertainment company. â€oewe don†t trade in oil; we trade in innovation, so IT needs to be far closer to
new technologies †such as cloud, mobile and analytics †within the business, compared with just 51%of IT-intensive industry CIOS
innovation, †remarks the CIO of a major telecommunications operator in China, who asked to remain anonymous. â€oei have 100
Her work in using mobile and analytics to drive greater sales is representative of where this role is headed (see next trait for more
Anonymous, CIO, leading Chinese telecommunications company Why CIOS and CMOS must learn to love each other †not only at SAP
technologies †such as big data, mobile social media and cloud †that marketing and IT have no choice
but to forge ever closer relationships. Becher cites the adage that marketers know that half
data-oriented, †he says Of course, this raises specific challenges in the interface between marketing, which is seeking this insight
whether it†s data consumption acquisition or analytics, people expect answers immediately. To deal with this
technologies †such as big data, mobile social media and cloud †that marketing and IT have no choice
but to forge ever closer relationships. Becher cites the adage that marketers know that half
data-oriented, †he says Of course, this raises specific challenges in the interface between marketing, which is seeking this insight
whether it†s data consumption acquisition or analytics, people expect answers immediately. To deal with this
and mining of data captured to gain greater customer insights and design more effective sales
tasked her with applying data analytics to generate new customer insights †and then to work with the business to apply those
telecommunications operator. Most obviously, while CIOS often fail to realize the value of their company†s external clients to their
instant †whether it†s data consumption acquisition or analytics, people expect answers immediately. To deal with this
at IBM, who explains that true storytelling requires a deep grasp of the core of the business and how it works,
in order to explain how it can change in future SAP Americas CIO Michael Golz cites examples of CIOS he meets in
data to transform their business model, or the medical device CIO who articulates the impact of information technology on their
products to improve the well being of patients, while creating deep customer relationships. â€oethese CIOS clearly know their industry
business processes, the value of collecting data from their products, the business around monetizing that data,
and creating value-added services. They know how to explain these new business models, which may be more profitable than actually
Executive, IBM External Internal 26 Born to be digital Swanepoel has engaged sometimes external management consultants to help bring a fresh perspective on what the core of
the narrative ought to be: â€oeif you are working in IT all day, you†ve got to concentrate on lifting the conversation to a level at which the
The use of social media can also help to build a greater presence both internally and externally, and to
Prins, who prefers to keep work-related topics out of social media uses his passion for cycling as a source for non-work-related
deployed a new flash memory-based system that boosted the overall performance of the company†s statistical programming by a
factor of 20. â€oeis that a back-office thing? I don†t think so, because efficiency is good for everybody and most importantly for patients. â€
analytics, big data, mobility and the cloud or whichever area has the highest benefit for your company, †he says
â€oe Like an ipad that even two-year olds can use by pure intuition the success of digital
deeper reveals a much stronger core satisfaction with their positions and prospects. Across all elements of their jobs, they
how much this is a core part of their job: 60%find this strongly satisfying, compared with 45%of IT-intensive industry CIOS
Anonymous, CIO, leading Chinese telecommunications company Darryl West, CIO, Barclays Group 32 Born to be digital
telecommunications firm explains how, having initially graduated in engineering, her career path involved her becoming the head of a
peers, external consultants, the print media, online webcasts or others They are interested strongly in building their career upon
IBM, did a bachelor†s degree in mathematics, before later adding an MBA to her qualifications.
engineering and in software, along with an MBA. In the telecommunications sector, one in five of these leading
CIOS hold a Phd on top of other qualifications Cross-sector experience Many leading CIOS have spent time working in different
Swedish telecommunications firm Ericsson, had worked in consulting, at Mckinsey & Company. CIOS working in IT are more likely to have made such switches, but
Mark Sunday, the CIO at US computer company Oracle, is also the Vice-chairman of the Utah Technology Council
in telecommunications, where 60%have taken up their current roles since 2010. Across the IT-intensive
Group Software Services Nedbank 2007 Advanced Management Programme, Harvard Business school 2005 †2007 Divisional Director
Informatics, Otto -Friedrich-University Bamberg and Friedrich -Alexander-University Erlangen Celso Guiotoko Renault-Nissan 2009 †today
Information systems Renault-Nissan 2004 †2006 Vice president, Global Information systems Nissan motor Co 1997 †2004 Head of Consulting
Services, i2 Technologies 1996 †1997 Director of Information Systems, Toshiba America Electronic Components 1986 †1988
Director of Software Development Department Rambler Internet Holding 2000 †2006 Developer, Senior Developer, Head of
Mail Development Department, Mail. Ru 1995 †2000 Computer science Lomonosov Moscow State university (MSU Lars Mathiesen
Nykredit 2002 †today CIO and Executive Vice president Nykredit 1997 †2002 Executive Vice President Retail
IBM 2013 †today Spanish South America CIO Executive, IBM 2010 †2012 Latin america HR
Transformation IT Leader, IBM 2006 †2010 Spanish South America Integrated Supply Chain Leader IBM
2002 †2006 Global Logistics Americas IT Leader IBM 1999 †2002 Various leadership positions in Global
Logistics IT, IBM Latin America 1994 †1999 Various positions in Global Logistics IT IBM Argentina
1990 †1994 Bachelor in IT Universidad del Salvador Bruno Mà nard Sanofi 2011 †today
Group CIO, Sanofi 2004 †2011 Vice president Information Solutions, Sanofi -Aventis 2001 †2004 Vice president
Information Systems, Sanofi -Synthelabo 1998 †2001 Director of Resources, Sanofi Winthrop 1995 †1998
Computer science Deakin University Herman de Prins UCB 2009 †today CIO, UCB 2007 †2009
Get control of your data Set out the relevant standards Understand strategic alignment with the rest of
so you need a foundational architecture †for mobile, cloud, data applications, and so on. If you don†t, you wind up connecting
application and infrastructure delivery, ahead of data. But a shift into the cloud reduces the emphasis on the application front, and
makes data far more important again Digital transformation requires to radically simplify the business and to change the mindset around product development.
While it may make a lot of sense to move email and CRM systems quickly to the cloud, it†s a much more involved decision to know when to
do the same for a company†s core financial systems, such as their general ledgers. Getting the timing right will be vital
The research draws on a telephone survey of 166 information technology leaders from a range of IT-intensive
industries, as these are the firms where CIOS are likely to have the greatest scope
and IT experts, to add additional context to our data and findings We focused on those sectors independently identified as
technology (including hardware, software and other IT services), financial services, life sciences telecommunications, online and e-commerce In addition to this survey, EY conducted an analysis of the
career paths, education and background of over 100 leading CIOS, representing the top 25 largest companies â€
IT, telecommunications, life sciences and banking Demographics 39 Highest qualification 1 %15 %23 %9 %Management Phd in management or
%Software, hardware and computer services Banking and ï nancial services 19 %8 %Chemical, bio-and medical technology
%Telecommunication operators and services 8%Semiconductors and telecommunications equipment 7 %Transport and logistics Media and televison
4 %10 %Other E-commerce, internet and social media 6 %Cable operators and services 1 %Global annual turnover
27 %42 %11 %10 %10 %US$500M-US$999M US$1, 000m-US$4, 999m US$5, 000m-US$9, 999m
3. The digitisation of everything: how organisations must adapt to changing consumer behaviour, EY, 2011
•Digital data opportunities: using insight to drive relevance in the digital world, EY, 2011 •â€oepredictive analytics:
•The digitisation of everything: how organisations must adapt to changing consumer behaviour, EY, 2011
13,7%),Switzerland (11,5%),USA (10,1%)and Denmark (2, 2%).The data confirms a much tied connection between the work tax and the suburb economy, comparing that between the
Global Entrepreneurship Monitor, Rapport voor Bel en Vlaanderen 6. Wickham, Philip A. 2006. Strategic Entrepreneurship, Pearson, Fourth Edition
development of the Belview Strategic Site is a particular advantage for manufacturing and services businesses
 the extension of the Waterford CITY MAN to service the Belview Strategic Site and Port area, including leveraging existing NRA duct infrastructure to maximise cost
areas such as Cloud computing, egames, international and financial services ecommerce and other content businesses. EI and IDA will continue to pursue
opportunities in these areas, building in particular on the evaluation and research strengths in the region
Iots) in Carlow, Tipperary and Waterford and NUI Maynooth has an outreach programme in Kilkenny.
WIT is particularly strong among Iots nationally in terms of enterprise relevant skills development, research and linkages.
 A programme of structured engagement between the key research groups in the Iots within the region and the enterprise agencies sector teams and SFI should be
date included EI/CEB representatives were available to employees on site every Wednesday during September/October since the announcement of closure.
 Active liaison with outplacement consultants (working with employees on site commenced in Mid september to identify potential start-up projects and discussions
Skills, FAS, CEBS, relevant Iots, EI etc, should consider a coordinated response for the region, to ensure the appropriateness and relevance of education and training
Dungarvan and an eircom of next generation access (NGA) fibre optic trial underway in Wexford. However, the widespread availability of NGA lags that of other regions in Europe
 Completion of the N11/M11 upgrade, specifically Gorey to Enniscorthy and New Ross bypass, which the Government has committed to deliver by PPP as part of the
3 CSO Census of Population, 2011 (Preliminary Results) †See data in Appendix 1 SOUTH EAST EMPLOYMENT ACTION PLAN †FORFà S
Ireland/Government of Ireland-Data Source: CSO Census of Population 2011 (Preliminary Results. Not to be reproduced without
CSO, Census of Population 2002 & 2006 and estimates based on preliminary data for 2011 The effect of the dispersed urban structure in the region is evident in the quite limited extent
Ireland/Government of Ireland-Data Source: CSO POWCAR data for 2006. Not to be reproduced without permission from AIRO
The age profile of the South East diverges only slightly from that of the State as a whole.
positive is that in 2006 (latest available data) the region had a higher proportion of its
Trend data over the period 2006 to 2009 shows that the number of small enterprises and employment overall in these firms has declined, and at a
s analysis of CSO Business Demography data. The South East region includes Carlow Kilkenny, Waterford, Wexford and Tipperary County †there is no breakdown of North/South
The GEM 2008 findings are reflected in EI data with respect to the emergence of high potential start-ups from the region.
FAS SLMRU/CSO QNHS Data Early school leaving: Recent Department of education data on education retention at
secondary level indicates that regional performance on educational attainment is likely to 8%6 %15
9 Refer to data tables in Appendix 3 22 percent). ) This would primarily relate to those working in manufacturing but also within
10 Advanced broadband services are defined as services with speeds of at least 100 Mbps, and that are
a need to extend the existing MAN to meet enterprise needs at the IDA strategic site at
11 This is based on the 2006 Census data as 2011 data is not yet available by town.
13 Google maps 24 securing business friendly services that are faster and more convenient alternatives to using
IDA estimates that a large scale manufacturing/data centre development would require approximately 20 MW of electricity capacity.
directly through to energy users in the form of higher energy prices, the timing of grid
In particular, optimal wind sites in terms of electricity generation potential and proximity to the grid should be prioritised
-2017-webpercent20version2. pdf 18 Eirgrid originally estimated the cost of delivering Grid25 at â 4 billion but in light of significant
Telecoms backbone x Broadband x Road network x Rail x Air services x Seaport x
waterfordbusinessinfo. ie web portal has been developed by Waterford City council in conjunction with the enterprise development agencies Waterford County Council has zoned 163ha †Waterford Knowledge Campusâ€.
Memorandum of Understanding (MOU) to develop this site as Waterford Knowledge Campus The MOU sets out the development objectives of the campus to host the knowledge economy
landscape as well as heritage sites and gardens, which offer potential for further development of the tourism offering within the region (see Section 4
sectoral data and trends through Forfã¡s ongoing sectoral research and policy development 20 Teagasc (2008) Towards 2030:
processors such as Glanbia and Slaney Meats, who work directly with farmers in improving productivity Companies operating in the sector need to move to higher value activities,
applications and software; green financial services; green tourism; green agri-food and green transport Green enterprise has a pervasive impact on a variety of other sectors enabling innovation
-sectors†include green ICT applications and software; green financial services; green tourism and green transport The increase in the number of international agreements in the area of energy and climate
waste management, recovery and recycling, green ICT applications and software and environmental consultancy. Cross sectoral opportunity areas include;
reference sites for Ireland. DEHLG, Dof Finance/National Public Procurement Policy Unit, OPW, State-Owned Enterprises such as ESB, Board Gá
activities where they have strengths and to outsource non-core activities (such as late stage manufacturing, clinical trials processes etc.
and competency in software development has seen also a growth in a variety of sub-supply and services activities serving the Lifesciences sector e g
Dataworks (Waterford based Irish software company providing manufacturing control systems), and Eirgen (Waterford based Irish pharmaceuticals company specialising in
availability of a utility intensive strategic site in Belview and other landbanks within the region.
An Enterprise Outlook 34 Regional Planning Guidelines for the South East Region SOUTH EAST EMPLOYMENT ACTION PLAN †FORFà S
National Heritage sites can act as significant attractors to the region in which they are sited. The continued development and promotion of such heritage sites in the
region, of which there are many, should be considered by local tourism interests Internationally Traded Services (excluding ICT) 35
finance, insurance, computer-related activities, R&d, advertising, marketing, accounting and consultancy. In addition, there is an increasing level of services activity taking place within
generated a raft of new mobile investment activity in global business services (& global business services centres) to manage more complex global corporate structures and activities
35 ICT Software & Services are considered separately below SOUTH EAST EMPLOYMENT ACTION PLAN †FORFà S
reflecting a core competency within the region that provides a basis for further growth and
ICT †Services & Software What has been termed †The New Software Economy†36 sees a number of trends that provide
both opportunities and challenges for software companies, and for small and medium sized companies and start-ups in particular
 Increasing end-user demand for less expensive, more efficient ways of paying for software  Vendors responding to these demands by embracing new delivery and pricing models
such as software as a service (Saas), infrastructure as a service (Iaas), platform as a service (Paas; and software on demand  The emergence of the networked value chain, a distributed business model where
different value adding activities are carried out where they can be done most efficiently and cost-effectively
36 Enterprise Ireland (2009) Best Connected-Software from Ireland-A strategy for development of the
indigenous software industry 2009-2013 42  The application of software technologies (such as Services Oriented Architecture †SOA
Open source, Web 2. 0 and Mash-ups) are continuing to drive the development of new
applications and business models The emergence of †Cloud computing†is a key enabler †whereby computing resources and
functions are centralised, in locations such as data centres and delivered on demand. Cloud computing is impacting the ICT industry in terms of the products
and services offered, how they are delivered and revenue models e g. online subscriptions rather than CD ROM.
The pay-as-you-go, subscription pricing of Cloud computing can enable companies (with perhaps vast IT systems built up over years) to cut capital expenditure ON IT
while maintaining high quality IT services ICT Impacts All Sectors: ICT today is more than an enabling technology.
It has a pervasive impact across most, if not all sectors. The application of ICTS can'refresh'traditional sectors
it changes the way services are delivered e g. remote learning or healthcare and diagnostics simulation (training), virtual reality (architecture and design;
it provides opportunities for new converged products and customised digital content (e g. micro apps, digital gaming);
The dominant activity in the South East region within the ICT sector is software development
However, with the exception of the Sun Life Financial software development centre based in Waterford, activity is limited and small in scale.
programmes in software development. In IT Carlow, undergraduate courses are focused on software development, games development and IT systems management.
Its applications software and networks research programme (Gamecore) is focused on industry relevant research under a number of themes, such as networks, games engines and development, and
serious games for strategy, sports and health WIT also delivers strong undergraduate and postgraduate programmes in software
development. Based on its excellent track record in telecommunications software and systems research, through the TSSG Group, it is the first of the Iots in Ireland to lead an SFI
funded Strategic Research Cluster (FAME †Federated Autonomic Management of End-to-end Communications Services. The TSSG€ s main area of research is communications software
services and it has developed strong expertise in the areas of distributed systems and service oriented architecture
The TSSG€ s commercial division has created also new companies which have emanated from TSSG€ s research activity (spin outs)
and has attracted also companies to locate some or all of their activity in Waterford with links to the TSSG (spin-ins.
activities associated with the †new software economy†and include: Nubiq †mobile website generation and personalisation;
Akruu †on-line billing and accounting services; Hasf6 †interactive radio; IMS-Stream †Voip solutions
software development and are developing strong relationships with industry within the region in terms of undergraduate and postgraduate course development.
The TSSG€ s deepening expertise in the area of future internet infrastructure and services and
publishing and printing, encompasses firms that trade domestically as well as those trading internationally and employs circa 26,000 people37
 entertainment (CG animation &sfx, games, e-music, film, TV, digital radio  consumer information (online publishing, digital publishing, location based services
 Infrastructure-such as NGNS, data hosting, etc The broad sector displays strong growth prospects; driven by changing consumer
behaviour/preferences in the sector, the increasing power of mobility & devices, and the growing dominance of the internet experience reflected in radically altered business models
The games industry in particular is showing very healthy and rapid growth globally. It is one of
Publishing activities (4, 400), Motion picture, video and TV programme (3, 000), Programming & broadcasting (4, 300), Advertising & market research (6, 100), Printing &
reproduction of recorded media (8, 400 38 Global Entertainment and Media Outlook 2011-2015, PWC, 2011.
Data includes consumer spending on console (incl. handheld), PC games, online games and wireless/mobile games and video games
advertising. It excludes spending on hardware used for playing games 39 †Core†games companies refers to companies directly involved in the production of games
40 Electronic Games Study, Forfã¡s, 2004 (unpublished) and The Games Sector in Ireland: An Action Plan
for Growth, Forfã¡s, October 2011 41 A further 1, 000 are employed in the online gambling area
key element in the digital economy, for example Ireland has attracted already major games companies from overseas who have sited their customer support and
telecommunications networks and applications development Realising Potential The recently published Forfã¡s Action Plan for the games sector in Ireland contains
specifically and the wider digital economy. From a regional perspective, it will be important that  Games and digital media firms already located in the South East engage with the wider
 Bachelor of science (Level 8) in Applied Computing †5 Places  Bachelor of Engineering (Level 8) in Electronic Engineering †11 Places
 Bachelor of science (Level 7) Information technology †17 Places 42 Refer to Appendix X for data tables
46 Table 5. 1 Education Providers in the South East participating in the 2010 Labour market
Iot Carlow Certificate in Computer systems Level 6 60 1 Iot Carlow Certificate in Mechanical engineering Level 6 60 1
Iot Carlow BSC in Management (Energy) Level 7 60 1 Iot Carlow Hdip in Business (Supply Chain management) Level 8 60 2
Tipperary Institute Certificate in Domestic Sustainable Energy Level 6 20 1 Tipperary Institute Certificate in Renewable Energy Development Level 6 20 1
Tipperary Institute Higher Certificate in Good Manufacturing Practice Level 6 120 Waterford Iot Higher Certificate in Good Manufacturing Practice and Technology Level 6 120 2
Waterford Iot Bachelor of arts in Financial services Level 7 60 2 Waterford Iot BENG (Honours) in Sustainable Civil engineering Level 8 120 3
Waterford Iot BSC (Honours) Applied Biology with Quality Management Level 8 60 1 Waterford Iot MSC in Innovative Technology Engineering Level 9 90 2
Waterford Iot MSC in Sustainable Energy Engineering Level 9 90 2 Source: HEA Fás
FAS Training Services will continue to provide a wide variety of courses, including a growing
number of evening courses, in 2012 in a wide range of locations across each county, building
on the estimated 8, 200 participants in the South East in 2011 SOUTH EAST EMPLOYMENT ACTION PLAN †FORFà S
FAS has facilities to train apprentices for fourteen trades, from general engineering, core employment, welding, fabrication, hairdressing to information and communications
Data on the level of enrolments are not yet available Courses are available across a range of NFQ levels
According to the Jobbridge website, on 2 december 2011, there were 189 employers from the South East advertising internships, comprising Carlow (19), Kilkenny (31), Tipperary South
43 See data in Appendix 3 SOUTH EAST EMPLOYMENT ACTION PLAN †FORFà S In addition, the disproportionate declines in particular occupational groups †Crafts/Plant and
market outlook for sectors such as construction and traditional manufacturing. A greater focus may be required in the provision of career guidance services and mapping out career
Shared services are different in that they are centralised activities within a multi-site global corporation.
services activities with companies such as Facebook, IBM, Dell, Google, HP, Cook and others 3 In-House Call centres
that Europe will be a major user of BPO and, by 2015 the market is expected to reach nearly
HP manufacturing and software development) †and/or are using Ireland as a base to address
exploiting core competences What is evident now is that firms are outsourcing a broader range of progressively more
research services, data analytics, patent research services etc. The increasing complexity of activities being outsourced often goes hand in hand with increased sensitivity of the related
data †which may impact on a company†s location decisions 50 The corporate shared services activities are evolving in much the same way requiring a strategic
call centre telephony equipment in their own data centre 53 A number of existing operations have transitioned to offer higher order value services †for example
Aspects such as data protection and information security become increasingly important †Ireland is positioned well with regard to Data protection legislation and neutrality, and the
Cloud computing Implementation Group is considering Ireland†s proposition in the context of emerging opportunities in Cloud which would have direct relevance for this sector as it
evolves From the perspective of the customer, considerations regarding location and/or service provider now extend beyond costs to include access to the requisite skills and capabilities and
the mobile and generally younger workforce employed in SSC/Contact Centres is attracted to the urban area that offers a range of potential employers as well as a dynamic and vibrant
and this is likely to increase with the advent of Cloud, Saas (software as a service) and Iaas (infrastructure as a service
-service calls, emails, sms and social media The Contact Centre Management Association (CCMA) estimates employment of approximately
the world-enabled by telecoms and internet technologies †and presents opportunity for SMES and regionally based firms However,
infrastructures and data protection Agencies/firms The BPO/SSC sector/activities are key areas of focus for the enterprise development
changing business models of customers (driven by new technologies, the Cloud, data processing capacity, social media etc. and â€oemega-trends†such as ageing
globalisation of financial services, carbon reduction, debt de-leveraging etc ï¿The Prospecting team†s work will focus on emerging export opportunities which the
 EI/CEB representatives were available to employees on site every Wednesday and CEBS are continuing discussions with a number of participants
on site from Mid-september to identify potential start-up projects  A mentor was appointed to one group of employees exploring business opportunity in
Waterford Institute of technology is particularly strong among Iots in terms of enterprise relevance and linkages. It delivers a range of industry relevant full and part time course and
The research centres in Telecommunications Software systems Group and Separation Science would be regarded particularly well. While
much of WIT€ s enterprise interactions involve companies from outside the South East region it does have a number of engagements with firms in the region,
WIT accounted for 17 percent of total Masters/Phd enrolments in the Iot sector in 2010
percent, which is lower than the share of the IOT sector overall at 48 percent in 2010
WIT has total staff of 906, with a core staff of 766,60 Exchequer funded research staff and 80 other specialist staff
The Telecommunications Software systems Group TSSG) in WIT has been identified as a world class research facility, with the capability to
Telecommunications Software systems Group (TSSG Based at the WIT, the centre for Telecommunications Software and Systems Group (TSSG) is a
major source of research strength for the region and nationally. Its research focus is on the
dramatic changes occurring in the telecommunications software industry, and on the wider converged communications industry, particularly in managing networks and in developing
partners including Cisco systems (Galway), LM Ericsson Ltd. Dublin), IBM (Dublin), Telefonica I+D (Spain) and Hewlett packard (US) are involved also.
In a recent international peer review the TSSG FAME SRC was considered to be one of the largest and strongest groupings of
Internet agenda in Europe. With ongoing investment by SFI and EI in the TSSG, its leadership
international leaders in the internet and model networks and services the TSSG is well positioned to support economic development in the South East
entrepreneurs and software HPSUS who wish to locate in the South East. Today there are over
created 11 spinouts in the mobile services/internet application space. Feedhenry now employs over 30 people, Zolkc over 10 and the group previously started Catch (Hash6 Ltd
In a similar manner, the Department of Computing Maths and Physics has put together A level 8 course in Business Systems analysis specifically for Sunlife
 Science & Computing (Computing, Networking, Science & Health  Engineering (Built Environment, Electronic, Mechanical and Aerospace Engineering
applications software and networks (Gamecore), geo-environmental technologies (Geocore and software development (the IT has collaborated with Unum in relation to the development
of a software development centre at the institute and Unum will offer internships in Ireland
and the US for students pursuing the four year BSC (Hons) in Software Development at IT
Carlow EI has provided â 1. 42 million for the establishment of a campus incubation centre in Carlow
Despite its relatively small size Carlow Iot ranks 4th in terms of Innovation Voucher projects completed (101 between 2008 and 2011
a broad range of full and part-time courses in the areas of Business education, Computing &
Creative Multimedia, Environmental & Natural resource Management SOUTH EAST EMPLOYMENT ACTION PLAN †FORFà S Carlow College (St. Patrick†s College
 Energy and Telecommunications  Education and Health care SOUTH EAST EMPLOYMENT ACTION PLAN †FORFà S
objective to provide a virtual (web based) †one-stop-shop†to provide information and
development of the Belview Strategic Site is a particular advantage for manufacturing and services businesses
 the extension of the Waterford CITY MAN to service the Belview Strategic Site and Port area, including leveraging existing NRA duct infrastructure to maximise cost
areas such as Cloud computing, egames, financial services, ecommerce and other content businesses B4. Management Development A key part of developing the enterprise base in the South East region is to ensure that the
Iots within the region and the enterprise agencies sector teams and SFI should be developed and implemented over the coming 12 months to
date included EI/CEB representatives were available to employees on site every Wednesday during September/October since the announcement of closure.
 Active liaison with outplacement consultants (working with employees on site commenced on 15 september to identify potential start-up projects
Skills, FAS, CEBS, relevant Iots, EI etc, should consider a coordinated response for the region, to ensure the appropriateness and relevance of education and training
Dungarvan and an eircom of next generation access (NGA) fibre optic trial underway in Wexford. However the widespread availability of NGA lags that of other regions in Europe
 Completion of the N11/M11 upgrade, specifically Gorey to Enniscorthy and New Ross bypass.
Latest available regional data is for 2006 86 metric for a number of reasons, particularly because †transfer pricing†by multinational
by 2010.73 The table below shows the available data on the South East counties compared to
FAS SLMRU/CSO QNHS Data 92 Figure A 15 Employment Permits issued in the South East 2004-2010
 Facilitation of wireless broadband in Bagenalstown, Tullow and rural Carlow  Provision of care centres at Tullow, Bagenalstown and Carlow
 A portal website www. southtipperary. ie promoting industry and living in South Tipperary  Postgraduate Research Centre established in TI Clonmel campus
 Holmestown Landfill & Civic Amenity Site  New Ross Civic Amenity Site  Enniscorthy Civic Amenity Site
 New Ross Sewerage Scheme  Rosslare Harbour Sewerage Scheme  Gorey Regional Water supply Pipeline Scheme
98  Enniscorthy (Clonhaston) Sewerage Scheme  Taghmon Water supply Scheme  Coolgreaney Sewerage Scheme  Wexford WWTP extension 30k pe-45k pe
jobs. ie web search 5th october 2011 The following provides insights into which companies are currently recruiting and in what
ABC Global networks Dublin 100 Hertz Dublin Call-text solutions Dublin Sky Livewire Dublin Manpower Dublin
-multiple channels including voice, email and chat on a 24/7/365 basis (e g. making or verifying reservations
Data entry/conversion or indexing services to various verticals including e g. FMCG businesses, Medical sector, publishing
Managing clinical trial processes, often across multi-sites and multi-jurisdictions. Clinical data management Supply Chain/Procurement services
Managing supply chain activities including Order to Cash, Procure to Pay, inventory management, logistics, forecasting and
including e g. data hosting, Software as a service, Infrastructure as a Service, Platform as a service etc 102 Appendix 7 Business Process Outsourcing An Evolving Sector
an ability to empathise †as well as basic telephone etiquette. Computer literacy, language skills, ability to work in a team and leadership skills are all relevant
 In activities that involve HR services or Finance/Accounting †an understanding of country
management, advanced technology and computing skills, analytics etc are increasingly relevant as the sector evolves toward knowledge intensive services
Mycroft Waterford Financial services/Software. Newly established Irish base Foreign Citi Hedge fund Services Waterford Hedge fund administration services Foreign
Sunlife Information Services Waterford Software development, business administration and technical helpdesk services for Sun Life†s North american divisions Foreign
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