75 Digitisation Index...76 GDP per capita...77 Benchmarking analysis...78 4 Foreword Digital technologies are one of the most important sources of growth for national economies.
The digital economy isn't just about speeding up communication across borders or changing the skills workers need;
which digitisation takes place differs across industries and businesses. When investigating the different industry segments in more detail,
http://lego. cuusoo. com/Though affecting every industry and business function, the impact and pace at which digitisation takes place differs across industries and businesses 11 different industry classifications,
Digitisation is changing the way companies innovate and develop products and services. The impact of digitisation on marketing, sales and services is more obvious than on other business functions,
though impact on other business functions cannot be neglected. Nevertheless it can be said that a huge digital potential is far from fully exploited.
Using Consumer Segmentation and Social media to Drive Market Growth The impact of digitisation on marketing,
As the process of digitisation evolves and matures, it is critical to monitor and anticipate the evolution of the business landscape.
and promote the connection between traditional industries and the digital economy. 4 Mckinsey & Company (2012).
big data, mobile and cloud solutions) to improve business operations, invent new business models, sharpen business intelligence, and engage with customers and stakeholders.
Pillar 1 Increase industry digital transformation In order to increase the take-up of digital technologies and intensify the digitisation process in Europe's economy
digitisation is a trend with many facets, impacting industries and businesses differently.‘‘Financial services & insurance',‘computers & electronics'and‘media & telecommunications'are leading the race to maximise the enabling and disruptive potential of digital technologies,
Digitisation is significant but it doesn't affect every industry and business function in the same way. 17 Figure 5 Digitisation Index6 (2011) Source:
Booz & Company (2011. Measuring Industry Digitisation-Leaders and Laggards in the Digital economy Not only is there a substantial gap between the leading and less digitised sectors in terms of digitisation, the pace at
which digitisation takes place across industries differs As well as illustrated in Figure 6, the difference between leading industry‘financial services & insurance'and laggard‘hotel & restaurants'measured 35%in 2010.
Only one year later, the gap between the industries had risen to almost 40%.6 The Industry Digitisation Index is derived from by Eurostat's 2011 15 information society benchmarking framework.
In creating the index Booz & Company has divided the data into four separate factors, each
of which is defined by several sub-factors and components: digital input, digital processing, digital output and infrastructure.
Midfield Lagging There is a substantial and growing gap in terms of digital uptake across industries 18 Figure 6 Industry digitisation index change 2010 2011 Source:
Measuring Industry Digitisation-Leaders and Laggards in the Digital economy Additionally, policy makers should be aware that even within one industry,
most progress in terms of digitisation can be found in the underlying ICT infrastructure and the presence and connection to internet (i e. business function‘infrastructure),
More information on those business dimensions can be found in the annex (digitisation index. Figure 7 Overall degree of digitisation across business processes (2011) Source:
Booz & Company (2011. Measuring Industry Digitisation-Leaders and Laggards in the Digital economy When looking into greater detail at companies in particular industries that are pushing the uptake of digital technologies illustrated in Figure 8 the differences among the four business process dimensions
stand out even more vividly: Looking at the input dimension, there is a significant variation across industries, ranging from+17 points in the Media & Telecommunications industry to-10 points in the Consumer goods industry;
which the digitisation process takes place differs substantially across industries Digitisation is significantly higher in the‘infrastructure'business dimension 19 Analysing the processing dimension industries vary by no more than 15 points in their degree of infrastructure digitisation;
Measuring Industry Digitisation-Leaders and Laggards in the Digital economy As a result, it is clear that industries primarily dealing with information
and challenges will be crucial to capturing the true value of digitisation. Digitisation affects and connects both ICT technology providers and users.
As both sides change disruptively boundaries between them are becoming blurred: Players both old and new face real challenges in meeting the demand for new products and services in the age of digitisation,
and the challenges aren't just technological. In what was used to be a relatively stable business environment for the old-line ICT service providers,
which the digitisation process takes place. Additionally, Figure 15 indicates that the process of digitisation differs not only along sectors
but across geographic borders as well. Figure 15 Digitisation differences across industries and regions (2011) Source:
Booz & Company (2011. Measuring Industry Digitisation-Leaders and Laggards in the Digital economy Generally, central and northern economies are more digitised
and those economies lead Eastern and Southern Europe in all but one industry(‘real estate, rental & leasing').
'Given the link between the extent of digitisation in a particular country and its GDP per capita (see annex),
The process of digitisation differs, not only across sectors, but across geographic borders as well 34 legal frameworks, too often preventing SMES
Since early 2000 U k.'s digital economy is steadily growing To take up this trend, the U k. government commitment has articulated a strong vision for the U k. to emerge as a leading centre in the new high tech economy
50 0 10 20 30 40 50 60 70 80 90 100 Target 100%Broadband coverage for all 25%of pop. using e-government
>100 Fast broadband(>30 MPS coverage for all) 2020 target 2015 target 2013 target Progress has been made
the European commission aims to further stimulate the digital economy. According to the European commission, full implementation of the updated Digital Agenda would enhance growth with a 5%expected increase of European GDP by 2020.
Looking at the digitisation index (see also the chapter'Barriers and Challenges')it is clear that overall digitisation has gone up for all industries,
and to jointly identify innovative ideas to increase digitisation in these sectors. Development and promotion of information sessions on digital innovation
and to jointly define actions to increase digitisation. Design and launch of a series of digital innovation campaigns targeting less digitised 1 Impact:
generate as many ideas as possible to increase digitisation in less digitised industry sectors. -Second phase:
Receiving input about innovative ideas for the promotion of the digitisation of industrial sectors is important for the increase of actual entrepreneurship related to digital applications.
ACTION 7 Open data initiatives Connect to the Commission's open data initiatives in order to stimulate the use of open public data for the creation of new business opportunities and services.
Description Leveraging and connecting to the EU Open Data Strategy for Europe initiated in 2011 Strengthen existing initiatives on open data such as:
-The European union Open Data Portal, a single point of access to data from the institutions and other bodies of the EU-Publicdata. eu, a pan European data portal providing access
to open, freely reusable datasets from local, regional and national public bodies across Europe. This portal has been developed by the Open Knowledge Foundation, a UK-based 2 Impact:
LOW Effort: LOW 2 Impact: MEDIUM Effort: LOW-MEDIUM 54 nonprofit foundation as part of the LOD2 (Creating knowledge out of interlinked data) project,
an ICT research project financed under the European commission's 7th Framework Programme-The Open data challenge,
Europe's biggest open data competition Encourage European entrepreneurs to access and use this data to transform raw data into apps, websites or other products.
Leverage success stories to increase awareness and encourage more people to use data and transform it into innovative products or services.
Feature best practices in order to attract more data, both from public authorities and the private sector.
Owner: European commission Member States Private partners Data has been referred to as the new raw material of the twenty-first century.
Open data, employed by digital entrepreneurs in combination with open platforms, open standards and open licences, has the potential to create enormous business opportunities.
However, companies and entrepreneurs using open data need to be nurtured and supported if they are succeed to.
In this respect, action can be taken by the European commission to encourage the supply side of the business landscape in opening (public) data
and supporting digital entrepreneurs willing to use this data (demand side). ACTION 8 Embedding entrepreneurship in education Strengthen the development of the European reference framework on embedding entrepreneurship in education (especially in the fields of science, technology,
engineering and mathematics) listing best practices and providing Member States with recommendations on how this framework should be translated into national policies.
Description Strengthen the ongoing development of policy guidance on entrepreneurship education, announced in the Rethinking Education Communication and providing rationale,
and mathematics) wanting to work in Europe's digital economy. Development of a funding programme or a tax reduction system that will established support businesses when hiring a specialised individual in specific fields vital for the business of the company.
-The take-up of digitisation across industries and the evolution of digital skills, eleadership skills and talent across Europe.
and networking platforms 6 Erasmus for young entrepreneurs 7 Open data initiatives 8 Embedding entrepreneurship in education 9 Encourage students
7) Open data initiatives Connect to the Commission's open data initiatives in order to stimulate the use of open public data for the creation of new business opportunities and services.
Pillar 4: Ease the access to finance and enhance investments (13) Promote use of existing financial instruments Promote the use of existing European financial instruments and initiatives such as Horizon2020, the European Investment Fund, JEREMIE (Joint European Resources
this report shows that digitisation is a trend with many facets. Though affecting every industry and business function, the impact and pace at which digitisation takes place differs across industries and businesses.
Digital technologies disrupt not only existing businesses, but also open up opportunities for new companies in new industries.
Digitisation is therefore not only about technology start-ups; greater use of technology is needed in all companies across all sectors.
launching awareness campaigns on digital entrepreneurship, the use of open data, promotion of existing financial instruments and leveraging the national Points of Single Contact are classified as‘quick win'projects.
As the process of digitisation evolves and matures, it is critical to continuously monitor the evolution of the European digital transformation.
Measuring industry digitisation: leaders and laggards in the digital economy-COM (2013) 151 final. Proposal for a Directive of the European parliament and of the Council on the conditions of entry and residence of third-country nationals for the purposes of research, studies, pupil exchange, remunerated
and unremunerated training, voluntary service and au pairing-COM (2012) 795 final. Entrepreneurship 2020 Action Plan:
Digitisation Index The Industry Digitisation Index is derived from Eurostat and its 2011 15 information society benchmarking framework.
Amongst other elements, the program captures data on how many companies (of the total number of companies with 10
Booz & Company divided the data into four separate factors, each of which is defined by several sub-factors and components. 1. Digital input:
The internal integration sub-factors include data points regarding the existence and use of digital technologies such as enterprise resource planning and customer relationship management,
External integration comprises such activities as electronic data interchange, including the electronic transmission of data with business partners, public authorities,
and financial institutions, as well as activities like supply chain management, which includes the use of electronic data transmissions to and from business partners both upstream and downstream;
3. Digital output: the importance of digital processes in the sales function, including the use of computer networks as well as electronic transmission of data suitable for automatic sales processing;
4. Infrastructure: the sophistication of the underlying IT technology, focusing on the presence and use of computers and computer networks (wired and wireless) as well as the presence and type of connection to the Internet.
The overall index has been constructed by aggregating the results of the data collected for each factor within each industry.
GDP per capita Figure 23 GDP per capita in PPS versus digitisation index Source: Booz & Company (2011.
Measuring Industry Digitisation-Leaders and Laggards in the Digital economy & Eurostat (2011; Deloitte analysis 271 125 127 129 129 131 114 119 121 108 109 94 98 100 100 79 85 73
Data from across Europe and around the world demonstrates that companies that use design are more profitable,
The micro-data has subsequently becomea case-study of the OECD Secretariat 13 in collaboration withstatistics Denmark.
Data from the European Scoreboard (2009) and Statistics Norway (2007) found that the level of innovation in Norwegian businesses is low compared to other EU countries,
generating huge volumes of data every day. It is estimated that up to 30%of the total health budget may be spent one way
the Health Information and Quality Authority (the Authority) has responsibility for setting standards for all aspects of health information including, for example, information governance, common data definitions,
accurate and comprehensive exchange of clinical and administrative data (2) offering a number of benefits including:
while secondary uses of the data in EPRS for audit and research may be rendered more efficient by the deployment of EPRS,
the Authority has responsibility for setting standards for all aspects of health information including, for example, information governance, common data definitions,
to exchange data accurately, effectively, and consistently, and to use the information that has been exchanged (39).
For example, systems that have very different user interfaces can still communicate meaningful data if they capture the same terminology using an agreed standard (42).
To support the much-needed interoperability between systems and meaningful sharing of data health information standards must cover both the syntax and semantics.
messaging provides poor support for semantics except in the case, for example, of the exchange of quantitative data in laboratory messages (49.
which are underpinned by a data model. Figure 1. 0 summarises the pros and cons of these standards and is adapted from NEHTA's Standards for E-Health Interoperability.
Classification systems Classification systems are by far the most widely used approach to coding data in healthcare today.
For example, ICD-10 is used widely to code data for case-mix and reimbursement in many countries including the Hospital Inpatient Enquiry System (HIPE) in Ireland.
and integrated with classifications for the purpose of generating data for secondary use, for statistical and epidemiological analysis,
http://www. ehealth-strategies. eu/database/denmark. html. Accessed on: 19 may 2011.12) EHR Implement. WP5-National reports of EHR implementation France. 2009.
http://www. ehealthstrategies. eu/database/documents/Sweden countrybrief ehstrategies. pdf. Accessed on: 19 may 2011.15) Ayers D, Menachemi N, Ramamonjiarievelo Z, Matthew M, Brooks R. Adoption of electronic medical records:
ISO 17090 Public Key Infrastructure Data security Standards Standards for protection of patient data by means of e g. data encryption and electronic signatures to prevent loss and theft.
data definitions clinical concepts and archetypes messaging standards terminological Systems including classifications (ICD) and clinical terminological systems (SNOMED CT). Developing National ehealth Interoperability
The digital economy and digital workplace...12 1. Supporting and promoting the digitisation of industry...13 2. Supporting the young digital economy...
14 3. Developing a sustainable regulatory framework for the digital economy...14 4. Reconfiguring the workplace in the digital world...
15 5. Promoting the transition to renewable energy and green IT...16 III. Innovative public administration...
18 1. Public sector digital services for citizens and companies...19 2. Government IT: protecting its autonomy
27 4. Exploiting digitisation's potential for innovation...28 5. Understanding the digital transformation through research...
36 5. Digitisation in development cooperation...36 2digital Agenda for Germany The digital transformation is opening up a vista of opportunities for improving our economic vitality and quality of life,
The positive effects of digitisation can only unfold if this transformation is rooted firmly in the centre of society
we want to seize the opportunities that digitisation presents to strengthen Germany's role as an innovative and highly productive economy within the European union and across the globe.
The Internet and digitisation add new dimensions to the transfer of knowledge. Networked research is making the process of discovery and invention and their transfer into innovation faster than ever before.
and equal access to the opportunities afforded by digitisation, which open up new possibilities for action and participation,
and its people can reap the full benefits of digitisation. 4a. Basic principles of our digital policy Something that, until quite recently, seemed to belong to the realm of futuristic science fiction is now an integral part of daily life in Germany anyone in virtually any location can now communicate electronically,
Digitisation also facilitates the provision of medical care, for example, by making x-rays and medical records more readily available to consulting physicians
Increasing digitisation is also making it easier to reconcile family and working life, and soon we will even be able to choose
We will only be able to rise to the challenges presented by new data streams if we can ensure that the essential infrastructure is in place across the board.
In addition, more powerful networks are required to cope with increasing communication between computers and an increasingly automated exchange of data.
Digitisation offers tremendous opportunities and potential for synergies to develop. Policymakers therefore must actively support this structural change
as digitisation and the associated internationalisation that will ensue will change the circumstances of each and every person in our society.
and individuals'rights to control the use of their own data (informational self-determination), the protection of intellectual property, consumer protection, the protection of minors in the media,
and the protection of computers and data. We will devote particular attention to ensuring undistorted competition between companies, further reducing barriers to market entry,
and its people to reap the maximum benefits of digitisation. We want the Digital Agenda to set Germany on course to play a leading role in ensuring that the progressive digitisation of our daily lives,
and of the worlds of learning, work and business is achieved in a systematic, socially acceptable, responsible and safe manner.
A. BASIC PRINCIPLES OF OUR DIGITAL POLICY 5 Digitisation and societal development A strong digital economy is a fundamental building block of a competitive service society and industrial nation.
big data and cloud computing. Innovations and new business models are emerging in the fields of industry, agriculture, energy, health, traffic and education in particular.
However, despite all the positive effects of digitisation, the associated risks and threats cannot be denied. For example, the catchphrase big data refers to the ever increasing volume of digital information that can be used by organisations to make predictions about people's everyday habits
and behaviours in a way that was never before possible. This use of data is based on the storage
and analysis of huge volumes of data and may have serious implications for freedom of action and the protection of privacy.
Moreover, people are concerned already about the increasing prevalence of cybercrime, for example, when shopping or banking online.
In the face of these challenges, we must work with all stakeholders in particular at a European level to formulate solutions that do not diminish the opportunities presented to all of us by digitisation.
half of all Internet users do not feel that their data is safe online, we have good cause to feel alarmed:
the trust of users is not only essential to digital communication and transactions between citizens, but also to the business models on which the network economy is based.
Digitisation can be viewed rather as adding another dimension to our lives. Our social coexistence remains intact albeit in an extended form online.
Therefore, German policies relating to digitisation will be guided by the core values and accepted rules on
the integrity of networks and the transparency of data usage serve to safeguard our democracy,
Digitisation also gives everyone an opportunity to become part of the digital space. By contributing content, making information available or developing software, individuals play an active part in the digital world.
In all areas of education, developing well-rounded media literacy will help people to respond competently and responsibly to digitisation,
We must also ensure that the huge opportunities presented by the Internet and digitisation, in particular the new forms of communication and access to information they enable,
we want to act as a beacon for digitisation in Germany. Through open data, i e.,, the publishing of machine-readable state data on the Internet, we will strive to create greater transparency
and promote new digital services. We will work with our partners in industry and science to ensure early identifia.
BASIC PRINCIPLES OF OUR DIGITAL POLICY cation of key technology developments that drive growth and the specific promotion of these developments while at all times observing the budgetary policy objectives set out in the coalition agreement.
Our objective is for all citizens to be able to take advantage of the benefits of digitisation.
Intermodal digital information is optimising route guidance between locations. To keep pace with these changes, we must continue to develop our infrastructure
The GAK funding has helped eliminate white spot areas without broadband coverage. According to current plans, the funding will also be aimed over the next few years at providing higher bandwidths in rural areas with inadequate 10 I. DIGITAL INFRASTRUCTURE coverage.
We also wish to develop a financial instrument in the form of a premium fund for broadband network development (Premiumförderung Netzausbau)
The digital economy and digital workplace I I. THE DIGITAL ECONOMY AND DIGITAL WORKPLACE 13 Ever greater volumes of data (so-called big data) are being interconnected to build smart data,
Furthermore, as ICT providers and ICT consumers, Germany's Mittelstand (small and medium-sized businesses) must be assisted with the greatest range of support measures possible in the transition to the digital economy.
We are supporting the digital economy in its research activities and through ongoing dialogue and an innovation-friendly business environment.
and promoting the digitisation of industry The Federal government is committed to supporting the forward-looking projects Industry 4. 0 and smart services outlined in the High-tech Strategy for Germany.
zzthe establishment and expansion of research and technology programmes with high transferability to industry, for example, the areas of autonomic technology, 3d, big data, cloud computing and microelectronics;
zzthe initiation of new business models and innovative services by fostering the development and distribution of big data and cloud applications that offer greater security and data privacy;
We are encouraging digitisation in important future markets and areas by: zzdeveloping centres of excellence to provide information and demonstrations of best practice for Industry 4. 0 and smart services to the SME and skilled craft sector and also supporting user-friendly applications
THE DIGITAL ECONOMY AND DIGITAL WORKPLACE zzsupporting smart home applications; zzfacilitating ICT-based support for (electro-)mobility;
zzsupporting the digitisation of construction; zzfurther developing legal specifications for the integration of telemedicine; zzexpanding the ehealth initiative, enhancing links with the innovations delivered by health care businesses
Digitisation and interconnectivity in these areas help to boost the productivity of the basic systems used in our community.
and provide stimulus for social progress. 2 Supporting the young digital economy By bringing together established businesses and young, innovative enterprises under a future-oriented innovation and growth policy,
Germany now has the opportunity to join the ranks of the leading global digital economies and increase the number of annual business start-ups from approximately 10,000 to 15,000 on an ongoing basis. We are stepping up our involvement with the advisory board Young Digital economy and supporting young innovative businesses and start-ups by:
zzfostering entrepreneurship in Germany by continuing to develop the range of information and advisory services available to people starting new businesses,
zzlinking German start-ups with other international start-up hubs. 3. Developing a sustainable regulatory framework for the digital economy The Federal government wishes to protect the regulatory framework of the market economy in the digital age.
I I. THE DIGITAL ECONOMY AND DIGITAL WORKPLACE 15 We will improve the distribution and availability of mobile Internet access via WLAN.
we are examining to what extent these rules must be developed to take account of the dynamically evolving technological and economic conditions of the global data economy.
Informational self-determination and data autonomy for consumers must be based on the core principles of transparency with accessible customer information
consent and data portability. We are strongly supporting the adoption of an EU-wide basic regulation on data protection enshrining the applicability of EU data protection law for Internet enterprises based outside the EU (marketplace principle.
We want to adapt the legal framework for protecting intellectual property in line with the rapid pace of technical digitisation in industry and society.
At the same time, digitisation is giving rise to new challenges in relation to, for example, the creation of new ways of working.
The possible effects of digitisation on employee co determination must also be taken into account. Furthermore a noticeable impact on employment trends is to be expected.
The skillsets of employees and job seekers will need to evolve to meet the requirements of digitisation,
THE DIGITAL ECONOMY AND DIGITAL WORKPLACE family and working life on a partnership basis. To this end
We want the job profiles affected by digitisation for example in the IT sector to adapt if necessary to the new requirements of a networked
and green IT The transition to renewable energy (Energiewende) will drive digitisation in the energy sector.
To exploit the full potential of digitisation, we need to promote and further develop smart buildings, smart production systems and ways of optimising traffic systems. 17 18 PERSONALFÜHRUNG III.
Our aim is to have a transparent state offering easy access to reliable data. To tackle the tasks ahead
including company signatures. zzthe digitisation of innovative public services and processes both facilitates and dictates further openness with regard to state geo data, statistics and other datasets (open data).
With open data, we are also supporting the growth of innovative small and medium-sized enterprises.
As a result of our efforts, the federal authorities are pioneering the provision of open data in Germany.
In this context, we are presenting a National Action Plan on Implementing the G8 Open-Data Charta. zzremote sensing data such as satellite images are increasingly vital for industry, science and many federal authorities.
We are therefore examining ways of providing central digital access to such data and derived products. 20 III.
INNOVATIVE PUBLIC ADMINISTRATION zzbasic services for Federal government departments must only be developed once and in a single location.
and ramping up the digitisation of the government's procurement processes. Our work on further developing e-procurement
to route data belonging to the federal administrative authorities. zzwith the major government network consolidation project Netze des Bundes,
such as particular ways of communicating with each other, operating machinery and devices or sourcing information, are becoming less important as a result of digitisation.
Digitisation also offers new opportunities in this area. The Federal government will support new ways of allowing citizens to become involved in helping each other using digital technology. 1. Engaging in greater dialogue with social groups Previously,
discussions on the social issues related to digitisation have only been held intermittently and within a small group of interested parties.
Increasingly, these same citizens are not just users but also creators of media content and data or developers of software.
supporting family life and equal opportunities Digitisation is already helping us to achieve a more flexible balance between work, family lives and leisure.
and participation created by digitisation, the government, business sector and society must make concerted efforts to invest sustainably in education,
Scientists must conduct more research on the subject of digitisation itself. This is the only way that they can make the necessary contribution to the social and political debate surrounding the relationship between freedom
and security and the private and the public sphere. 1. Accelerating the digital transformation in science To ensure broad-based, interdisciplinary and inter-organisational access to digital information and usability thereof,
libraries and research and publication databases. zzthe Council for Information Infrastructure (Rat für Informationsinfrastrukturen) set up by the Federal government
e g. by making recommendations. zzwe want to promote the networking of research databases, repositories and virtual research environments and to support this networking by means of strategic projects with vital leverage. 2. Safeguarding access to knowledge as a basis for innovation We will improve the framework conditions for an unrestricted flow of information,
and ensure more efficient, ongoing access to publicly funded research publications and data. To fully exploit the potential for science, research and education,
CULTURE AND MEDIA zzto be prepared for the main challenges posed by digitisation in the working world,
The Digitisation University Forum (Hochschulforum Digitalisierung) identifies opportunities for digitisation in universities and drafts recommendations for action. 4. Exploiting digitisation's potential for innovation To help innovations enjoy market success,
we are focusing on a continuous value chain from basic research to transfer and commercialisation. zzwe are developing our High-tech Strategy into a comprehensive,
IT SECURITY research, microelectronics and service research. zzwe are increasing innovation support for the area of big data to exploit its inherent potential for business (e g.
Two centres of excellence for big data are to be established in Berlin and Dresden. zzthe Federal government is boosting high-performance computing as a basis for scientific excellence and added value in business.
Its aim is to be a leader in this area. zzwe are also increasing research on digitisation in medicine, for example,
with a focus on medical informatics. 5. Understanding the digital transformation through research First-class research is essential for underpinning society‘s debate around digitisation,
a publicly funded research institute will investigate the ethical, legal, economic and participatory aspects of the Internet and digitisation.
and risks of future developments in digitisation will be funded as part of the innovation and technology analysis. 6. Culture and media Digital technologies and distribution via the Internet have revolutionised
We will also continue to drive the digitisation of cultural assets and improve accessibility to our cultural and scientific heritage in archives, libraries and museums.
The exponential growth in data offers great opportunities for our knowledge society, but also presents us with new challenges for preserving this data.
Public digital content is also available in a wide variety of media and formats. There is a risk of this content becoming unreadable
and standards for the digitisation of cultural assets (including digital cinema and film digitisation) and for the long-term preservation of knowledge,
and to adapt this regime more effectively to digitisation and convergence of media in the relevant areas of media supervision,
in order to reap the full benefits of digitisation for German society and its economy. People will not trust new digital services
and offerings unless their data is protected and they can operate with maximum security on the Internet.
email services and social networks unless their data is secure and not misused. Companies will not trust new business models
System security and data protection are the key crosscutting issues of digitisation and are incorporated into all areas of activity in the Digital Agenda. 1. Greater online protection for citizens
and their data online. zzwe support and demand simple security technologies. Internet providers must also take responsibility for ensuring that users can operate securely online.
and empowered in the digital world research programme (Selbstbestimmt und sicher in der digitalen Welt) will deal with the IT SECURITY of new technologies and the protection of data in tomorrow‘s world.
At the same time, we want to optimise the opportunities offered by digitisation for our society and economy. zzwe will modernise
or types of data processing such as big data, profiling, web tracking or cloud computing to protect privacy. 32 VI.
and technical analysis tools to improve the analysis of existing data and to make communication patterns much more visible. zzwe will expand the expertise in the Federal office for Civil protection in the area of impact analysis of cyber attacks on critical infrastructures. zzwe will bolster international cooperation in this area, e g. with ENISA (European
and in particular close any loopholes in criminal law relating to the handling of stolen data. zzin the area of cyber espionage,
and human rights round table with the involvement of civil society and the private sector. 5. Digitisation in development cooperation We are using digitisation as an important element of development cooperation.
digitisation is seen and promoted as a means of transparent, efficient governance and administration in the partner countries of German development cooperation. zzwe regularly supply raw data on ongoing development projects to the International aid Transparency Initiative (IATI),
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