and the associated Facebook page had over 80,000 followers at its peak. It is interesting to note that here we are talking about the power of the Internet in a country where currently Internet penetration is compared 21%5 to say 79%for Germany6. 2 Current Issues The Internet has recently been in the news with stories covering two main issues
. html 3 http://www. fi3p. eu 4 http://www. mediaite. com/tv/picture-of-the-day-cairo-protester-holds-sign-that-saysthank-you-facebook/5
and the release of the Opengraph12 API by Facebook. Mark Zuckerberg, Facebook's CEO claimed recently that Open Graph was the the most transformative thing we've ever done for the Web 13.3 Services on the Web Currently the world of services on the Web is marked by the formation of two main groups
of services. On the one hand, classical Web services, based on WSDL and SOAP, play a major role in the interoperability within and among enterprises.
On the other hand, an increasing number of popular Web and Web 2. 0 applications as offered by Facebook, Google,
http://developers. facebook. com/docs/opengraph 13 http://news. cnet. com/8301-13577 3-20003053-36. html Fostering a Relationship between Linked Data
a Facebook group about a product, or a guild or clan of players in a video game, as it is the case in our application.
Britons have a Facebook profilei, 40 per cent of internet users upload self-created content to the web,
whilst ensuring that the already empowered are not the only ones who become the digitally empowered. i http://www. clickymedia. co. uk/2010/06/uk-facebook-statistics-for-june-2010/ii http://www. statistics. gov
and it was more‘intellectual'than Facebook or Myspace. In addition, organisers felt that the open nature of the wiki matched the openness they were hoping to achieve in government.
ways of connecting each web site to others (through links and RSS feeds) as well as establishing a presence on other social networking sites like Youtube and Facebook
Think, for example, of micro-blogging service Twitter, personal publishing platform Wordpress, citizen reporting papers such as Ohmynews, social networking sites such as Facebook, Orkut,
This includes social networking websites Facebook Orkut, and Bebo, as well as websites which aim to connect people together in real life for particular causes.
In the last year alone, Facebook has been used to mobilise protesters against knife crime, the military Junta in Burma, and FARC.
Oscar Morales, founder of the Facebook group One million Voices against FARC (which now has over 400,000 members) used the social networking site to organise a massive protest against the rebel forces in February 2008.
117 Expert Patients Programme 116 Extremes 36 Fabian society 48 Facebook 75; 138; 207 Fair Trade 119;
They post everything on Facebook and they‘‘makes a game out of everything''as said Brian Niccol chief marketing
Facebook processes 10 terabytes of data every day. 220 Terabytes of Web Data. 9 Petabytes of dat-a Web. 2 billion Internet users by 2011 (worldwide.
, Linkedin, Facebook, and Twitter to identify potential threats or opportunities related to human resources, customers, competitors, etc.
using mainly Facebook and Twitter, and the ability of these platforms to provide data that can translate user choices in demographic information valuable to achieve marketing and communications initiatives,
Google Apps, Facebook Youtube Microsoft Azure, Google Appengine, Amazon Simple DB/S3 Amazon EC2, Gogrid, Flexiscale Data centres Fig. 2. 2
the role of mobile in helping drive Facebook users and revenue 2. Moreover, analysts has placed in 2013 mobile applications
Key technology service enablers Examples Social networking Facebook, Twitter, Google, etc.++Smart mobile communications iphone, ipad, Android OS Smartphones and tablets Cloud computing Amazon, dropbox, Google, Salesforce. com, Windows Azure, etc.
tweets or posts on facebooks receive more links, retweets, or‘‘like'')Closeness centrality, and Betweeness centrality, that allow to define the influence on specific arguments.
for this reason, a better indicator of influence could be the number of users that read the blog, a tweet, a post on Facebook,
Linkedin, Facebook, Twitter, and so on, provide information about competitors'actions, customers'tendencies, and other strategically relevant dimensions.
In particular, the external practitioners involved in projects, frequently used Linkedin, Facebook, and Twitter also for benchmarking analysis. Especially in the open source activities or in the development communities,
Combine this with the cloud-based social networks like Facebook (over 1 billion users), Twitter (over 500 million) and a host of smaller firms and the use of portable,
Furthermore, he she also spends a few minutes browsing the latest news from friends on Facebook.
Additionally, throughout each day, he she can use Facebook on the laptop to communicate with friends
For example, by the beginning of 2011, the average user of Facebook website spent 1, 400 min,
since after the success of customer directed services such as Facebook and Twitter, social networking platforms are finding their way into businesses'environments.
Yammer can enable companies to offer their employees functionalities that are similar to Facebook and Twitter and at the same time to work in accordance to the security standards of the enterprise firewall and can be integrated with other systems at the enterprise that are managed by a company's own IT department.
Moreover, it is possible to add personal Facebook profiles to the system in addition to those that can be added from the corporate directory.
Furthermore, the advent and the actual leadership consolidation of companies such as Facebook, Twitter, or Google, allow creating digital business as a platform exploiting the above infrastructure.
, Facebook, enable in an inedited way the self-exposure of 2. 0 empowered consumers. As for these issues, echoes of these arguments coming from an early 2. 0 experience can be found, e g.,
, in some of the recommendations resulting from a research by Malhotra et al. 30 on how to create brand engagement on Facebook.
Malhotra A, Kubowicz Malhotra C, See A (2013) How to create brand engagement on facebook.
It is designed as a mix between the style and appearance of ios with the convenience of Facebook.
and allows to keep easy track of movements in a visualization similar to the timeline in Facebook.
Furthermore, it lets subscribers to link banking information with social networks allowing quicker transfers or direct use of Facebook wallet.
and request money to friends through Facebook messages, even if they don't have an Instabank account,
sending a Facebook message with a payment to a friend is an easy way to make a transfer.
other than Google or Facebook, does. The simple idea behind Macrosense and the other related services developed by Sense networks is that actual behavior is a very good predictor of future behavior.
and the world did not include Amazon (founded in July 1994), Facebook, Google or Linkedin.
In recent times, companies like ebay, Kayak, Google or Facebook have changed the way we shop,
The recent effect of Facebook's IPO on both the local San francisco bay Area economy as well as tax revenues is a good example.
While a company like Facebook has changed clearly the way we communicate and share stories with each other (a customer benefit),
As an example, Facebook reported positive cash flow in 2009 for the first time, more than five years after the company was founded.
For example, in 2012 Facebook reported that it was processing around 2. 5 billion new pieces of content daily. 2 Big data has the potential to infuse executive decisions with an unprecedented level of data-driven insights.
A data-driven business model has been integral to companies such as Google, Facebook, and Twitter, which have burst on to the scene in recent years
How Big Is Facebook's Data? 2. 5 Billion Pieces of Content and 500+Terabytes Ingested Every day.
Available at http://techcrunch. com/2012/08/22/how-big-is-facebooks-data-2-5-billion-pieces-ofcontent
Managing the Facebook Effect, where people willingly share ever-increasing amounts of personal information, is a challenge for individuals
This could happen, for instance, by combining someone's Facebook status with the location where he
Governments and other organizations need to balance the Facebook Effect, which entails the deliberate sharing of more and more personal information, with the requirements of security and
Similarly, the vast amount of personal data on Facebook have a relatively low per-person value because the company,
(which are at present mostly outside the user's control) are more valuable than Facebook's volunteered personal data
Facebook users, for example, provide it with data that have the potential to generate immense long-term value for the company;
Facebook and Google are two recent cases in point. 5 Minimum standard setting. In Asia, the Asia-Pacific Economic Cooperation (APEC, a forum of 21 Asia-Pacific economies) has developed a selfregulatory framework setting out the principles that economies should implement
, Facebook, Twitter, Linkedin? 1=not used at all; 7=widely used 2012 2013 weighted average SOURCE:
, Facebook, Twitter, Linkedin? 1=not used at all; 7=widely used 2012 2013 weighted average Source:
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