Accuracy (138) | ![]() |
Application programming interface (143) | ![]() |
Artificial intelligence (117) | ![]() |
Artificial neural network (5) | ![]() |
Association rule (3) | ![]() |
Back propagation (1) | ![]() |
Cardinality (9) | ![]() |
Cart (2) | ![]() |
Cluster analysis (70) | ![]() |
Clustering (199) | ![]() |
Collinearity (6) | ![]() |
Conditional probability (3) | ![]() |
Coverage (1061) | ![]() |
Customer relationship management (22) | ![]() |
Data mining (37) | ![]() |
Decision trees (2) | ![]() |
Entropy (4) | ![]() |
Error rate (8) | ![]() |
Exploratory data analysis (1) | ![]() |
Factor analysis (112) | ![]() |
Front office (10) | ![]() |
Fuzzy logic (6) | ![]() |
Fuzzy set (4) | ![]() |
Fuzzy system (1) | ![]() |
Genetic algorithm (3) | ![]() |
Intelligent agent (6) | ![]() |
Knowledge discovery (9) | ![]() |
Nearest neighbor (1) | ![]() |
Occam s razor (1) | ![]() |
Overfitting (1) | ![]() |
Sensitivity analysis (101) | ![]() |
Structured query language (1) | ![]() |
Targeted-marketing (3) | ![]() |
Text mining (12) | ![]() |
Time-series forecasting (1) | ![]() |
Web mining (1) | ![]() |
in order to segment customers or to design and execution of targeted marketing campaigns to optimise marketing effectiveness.
bad harvest Ag yield/shock predictions Campaign effectiveness Social network delineated market areas Predictive algorithms to anticipate prod. churn Social network targeted marketing Post-disaster refugee reunification
the creation of adequate collaboration structures, consulting services and targeted marketing support. One recent study focused on the application of social technologies of the Web 2. 0 as tools to open up the innovation process of SMES (Piva et al.
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